Company appoints industry veteran, Rene Leclerc, to its leadership team to boost sales and visibility for the Levitation Knee Brace
Spring Loaded Technology today announced the appointment of its vice president of sales and marketing, Rene Leclerc. In this new role, Leclerc will use his 18+ years of experience to help the company continue to grow and scale while building a strong client base and solidifying its place as a market leader.
“Rene is the perfect person to take on this role. He is committed to meeting the needs of our customers, and has an excellent track record and reputation as a trusted sales professional in the health industry,” said Chris Cowper-Smith, CEO at Spring Loaded Technology. “His experience developing and executing innovative sales and marketing strategies for rapidly growing companies will be invaluable as we introduce the Levitation Knee Brace in the consumer and medical markets.”
As a seasoned industry expert, Leclerc has worked his way up from a sales representative to senior roles including marketing manager, director of sales and marketing, and VP of sales for a variety of consumer product companies. Most recently, he served as the VP of sales for Ascenta, which was sold to Nature’s Way last year.
“Spring Loaded Technology is a fantastic company, and I’m excited to begin my new role. The company’s mission to help people live healthy, more active lives aligns perfectly with the sales and marketing experience I gained while working with trusted health brands,” said Rene Leclerc, VP of sales and marketing at Spring Loaded. “The Levitation Knee Brace is a life-changing product—and it’s one I’m proud to stand behind.”
In addition to further developing its leadership team, Spring Loaded Technology has strategically expanded to meet the growing demand for its bionic knee braces. Following a hugely successful pre-sales campaign in spring 2016, the company recently doubled its staff and manufacturing space in order to increase production capacity. In addition to delivering its first major order of more than 50 braces to Canada’s Department of National Defence, the company’s manufacturing and office spaces are undergoing major renovations in preparation for its consumer launch.
Now available for pre-order ($2,380 CAD), new orders of the Levitation Knee Brace will ship to consumers later this year. Learn more here.
September 27, 2016, Halifax, Nova Scotia