Beginning this fall, companies across Atlantic Canada will have the opportunity to learn from world-renowned competitive intelligence expert, Jonathan Calof, through a series of workshops.
With support from ACOA and regional partners Innovacorp (Nova Scotia), Genesis Centre (Newfoundland and Labrador) and PEI Business Women’s Association (Prince Edward Island), Venn Innovation has launched this educational series with the understanding that companies that can effectively assess risk and opportunity are ultimately able to grow and succeed at much higher rates than those who do not.
The workshops are designed to teach companies to build strategies that consider internal and external factors that will impact their operations.
“Companies can’t succeed on great resources, strategy and management alone. They can only succeed if the external environment cooperates with them,” said Calof. "Being intentional and strategic about how competitive intelligence is gathered and utilized can literally mean survival for an organization."
“Connecting entrepreneurs to critical resources for growth and long-term sustainability is a significant focus for us,” says Doug Robertson, CEO of Venn Innovation. “This initiative will give companies in our region the opportunity to get world-class training, insight and advice here at home that will enable them to reach their global markets.”
About Venn Innovation
Venn Innovation helps companies get to market, grow their business and scale their operations. They are working to build the capacity for innovation in Atlantic Canada by connecting entrepreneurs to resources, education and competitive intelligence.
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Moncton, New Brunswick, September 2017